Members Phait Posted September 3, 2009 Members Share Posted September 3, 2009 http://gizmodo.com/5351450/this-is-how-you-steal-23-macbook-pros-14-iphones-and-9-ipods-in-31-seconds Love the sports-like commentary Dumb Apple, "hey lets use big glass doors" Link to comment Share on other sites More sharing options...
Members rasputin1963 Posted September 3, 2009 Members Share Posted September 3, 2009 My guess is that, if they knew the layout of the store that well, they were probably good customers in the past; which is to say, their identity probably exists at the store already in the form of legitimate store video and purchases made. Link to comment Share on other sites More sharing options...
Members Kerouac Posted September 3, 2009 Members Share Posted September 3, 2009 :eek: That's some goddamn Oceans Eleven precision there! Link to comment Share on other sites More sharing options...
Members HCarlH Posted September 3, 2009 Members Share Posted September 3, 2009 Those damn, Socialist Mac users! Link to comment Share on other sites More sharing options...
Members amplayer Posted September 3, 2009 Members Share Posted September 3, 2009 Wouldn't the stolen items get tracked down instantly when the user tries to do things like Software Update on the Macs or registering and using the iPhones with ATT? Link to comment Share on other sites More sharing options...
Members offramp Posted September 3, 2009 Members Share Posted September 3, 2009 Yep. Which makes the thieves dumber than Apple, phait. Link to comment Share on other sites More sharing options...
Members Rabid Posted September 3, 2009 Members Share Posted September 3, 2009 And they have to find some dumb customers. Link to comment Share on other sites More sharing options...
Members Kerouac Posted September 3, 2009 Members Share Posted September 3, 2009 Wouldn't the stolen items get tracked down instantly when the user tries to do things like Software Update on the Macs or registering and using the iPhones with ATT? Yeah, but they probably swiped this {censored} to resell, so the people who try to Apple Update it are going to be the ones who get {censored}ed. Link to comment Share on other sites More sharing options...
Members techristian Posted September 3, 2009 Members Share Posted September 3, 2009 My daughter thinks that Steve Jobs may have paid them to do that."Cheap Advertising" she said. She said that it looked too easy. The security guard almost looked away.(Is Steve Jobs back again?) Dan Link to comment Share on other sites More sharing options...
Members Jeff da Weasel Posted September 3, 2009 Members Share Posted September 3, 2009 Wouldn't the stolen items get tracked down instantly when the user tries to do things like Software Update on the Macs or registering and using the iPhones with ATT? Yup. Buying stolen computer gear and phones is about as dumb as it comes these days. Link to comment Share on other sites More sharing options...
Members nat whilk II Posted September 3, 2009 Members Share Posted September 3, 2009 And they have to find some dumb customers. I wouldn't sweat that part if I were a thief. Or head of a large corporation. Or a politician. Just start looking here.... [ATTACH]303186[/ATTACH] nat whilk ii Link to comment Share on other sites More sharing options...
Members Ernest Buckley Posted September 3, 2009 Members Share Posted September 3, 2009 Wow, I`m not into stealing but these guys are good. So well prepared and quick! Has this ever happened in a PC store? Don`t think so. Link to comment Share on other sites More sharing options...
Members Jon Gnash Posted September 3, 2009 Members Share Posted September 3, 2009 Maybe they did it because Steve Jobs took cuts in line for his liver transplant. Link to comment Share on other sites More sharing options...
Members Jeff da Weasel Posted September 3, 2009 Members Share Posted September 3, 2009 Has this ever happened in a PC store? Don`t think so. HAHAHA! I'll ask next time I visit the "PC Store". Link to comment Share on other sites More sharing options...
Members Jesse G Posted September 3, 2009 Members Share Posted September 3, 2009 ^^ Link to comment Share on other sites More sharing options...
Members Jon Gnash Posted September 3, 2009 Members Share Posted September 3, 2009 My guess is that, if they knew the layout of the store that well, they were probably good customers in the past. There are probably only three or four different floor plans for every Apple Store on the planet. Astute Apple marketing professionals consult with trained psychologists who are intimately in tune with our buying habits so that the products can be arranged in such a way so as to optimize profit. (So that Jobs can buy his liver.) Then Apple consults with insurance experts who present a floor plan focused on security. Finally, Apple consults with professional game theorists who analyze both floor plans and identify the risks and trade-offs between sales and security, and present a heuristic floor plan optimized for both security and profits. Ironically, the result is homogeneity; which works to the benefit of the thieves. It Link to comment Share on other sites More sharing options...
Members Jeff da Weasel Posted September 3, 2009 Members Share Posted September 3, 2009 There are probably only three or four different floor plans for every Apple Store on the planet. For those of you who've never worked in retail marketing, this is called a planogram. Almost all chain stores use them. Walk into a Best Buy, a Target, an Apple Store, a McDonald's, a Barnes and Noble, a Toys R Us in any city, look around. You'll feel like you've been there before. There's a reason for that. Link to comment Share on other sites More sharing options...
Members nat whilk II Posted September 3, 2009 Members Share Posted September 3, 2009 For those of you who've never worked in retail marketing, this is called a planogram. Almost all chain stores use them. Walk into a Best Buy, a Target, an Apple Store, a McDonald's, a Barnes and Noble, a Toys R Us in any city, look around. You'll feel like you've been there before. There's a reason for that. True true. One standard tactic has to do with the fact that most people turn to the right when they walk into a store. So high-markup, impulse-buy stuff is often located to the right. Also items for which fast turnover is important, like vegetable and/or bakery produce. And of course, in a grocery, once you're at the far right front corner of the store, you have to make the trek to the far left back corner to get the milk and dairy stuff. That's in order to keep you in the store longer, parade you by more goodies, all in hopes you'll buy more than you intended to. nat whilk ii Link to comment Share on other sites More sharing options...
Members Ernest Buckley Posted September 3, 2009 Members Share Posted September 3, 2009 You may also notice that most of the "good stuff" (as in better for your health) is located on the perimeter of the supermarket. Stay away from those inner aisles if you`re watching your weight. Link to comment Share on other sites More sharing options...
Members Jon Gnash Posted September 3, 2009 Members Share Posted September 3, 2009 True true. One standard tactic has to do with the fact that most people turn to the right when they walk into a store. So high-markup, impulse-buy stuff is often located to the right. Also items for which fast turnover is important, like vegetable and/or bakery produce. And of course, in a grocery, once you're at the far right front corner of the store, you have to make the trek to the far left back corner to get the milk and dairy stuff. That's in order to keep you in the store longer, parade you by more goodies, all in hopes you'll buy more than you intended to. nat whilk iiIn the old days they used to put the sweet smelling stuff (bananas, muffins, etc.) right out in front so anyone walking by would smell them. But that got too expensive because you always had to have fresh bananas or muffins available, and ran the risk of getting ripped off. But then they got smart. These days they blow synthetic chemicals into the air to do the same thing. Link to comment Share on other sites More sharing options...
Members UstadKhanAli Posted September 3, 2009 Members Share Posted September 3, 2009 These days they blow synthetic chemicals into the air to do the same thing. Is this common practice among supermarkets? Link to comment Share on other sites More sharing options...
Members amplayer Posted September 3, 2009 Members Share Posted September 3, 2009 Is this common practice among supermarkets? I'm pretty sure they don't do it in the Market Basket supermarkets I typically shop at. Link to comment Share on other sites More sharing options...
Members elsongs Posted September 3, 2009 Members Share Posted September 3, 2009 http://gizmodo.com/5351450/this-is-how-you-steal-23-macbook-pros-14-iphones-and-9-ipods-in-31-seconds Love the sports-like commentary Dumb Apple, "hey lets use big glass doors" Hey, what was wrong with what the thieves were doing? After all, they were told to "Get A Mac!" - that's just what they did! Link to comment Share on other sites More sharing options...
Members Phait Posted September 3, 2009 Author Members Share Posted September 3, 2009 Is this common practice among supermarkets? All I can really find http://www.uefap.com/reading/exercise/kavaler/kavaler4.htm http://www.google.com/search?hl=en&safe=off&client=firefox-a&channel=s&rls=org.mozilla:en-US:official&hs=4yx&q=supermarkets+grocery+scent+chemicals&start=20&sa=N Link to comment Share on other sites More sharing options...
Members Metrosonus Posted September 3, 2009 Members Share Posted September 3, 2009 so.. everything lined up in 4 big long lines wasn't a contributing factory in the speed? Link to comment Share on other sites More sharing options...
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