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Apologies to cylon...


vintage clubber

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Man, would I love to talk to the genius that came up with First Act's business plan.

 

First, start off by making some of most horrid {censored}boxes the world has ever seen. Display said {censored}boxes prominently near the checkouts of the largest retailer on earth. Listen to the snickers of serious guitarists all over the world

 

Wait a couple of years

 

THEN start building higher quality guitars; spend lots of money on endorsers to try and convince serious guitarists to buy these instruments now that the First Act 'brandname' is familiar to people the world over.

 

Now that's some {censored}ing brilliant marketing, fellows..........:D

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http://www.firstact.com/www3/

aparently they are offering custom one-offs:

"Our expert luthiers create custom-built, one-of-a-kind guitars, basses, and violins. From the headstock to the strap button, the scroll to the peg box, every instrument is built from scratch with the finest tonewoods, trims, and finishes from around the world."

quite a confusing marketing idea...let's establish our name selling $35 POS walmart guitars and then try to bust into the custom instrument market....:confused:
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Originally posted by batotman

It all makes sense now why this thread is here. Anyone bother to read the specs on those "custom" guitars?


KENT {censored}ING ARMSTRONG!







:D



:o

Actually, I got the impression those pickups on the U.S. First Acts were hand wound by Kent himself for this line vs being contracted to SKY pickups in Korea...


:D :D :D

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