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Roland Corporation U.S. and Girl Scouts of the USA (GSUSA) have recently joined
forces to create Girl Scouts Rock! Powered by Roland, a series of interactive
events designed to inspire and empower girls through music.
The new initiative was launched in Los Angeles on March 19, 2011, with over 100
enthusiastic Girl Scouts and their parents in attendance. On hand to lend her
support was Charlotte Caffey, lead guitarist and songwriter for the pioneering
all-female band the Go-Go's. Rising Disney star Shelby Spalione also appeared,
performing with The Rockin' Roland Girls Band. Afterward, the band members led a
series of interactive sessions where the scouts played and learned about Roland
instruments such as the Lucina AX-09 Synthesizer, HD-1 V-Drums(R) Lite, and many
The Girl Scouts Rock! Powered by Roland partnership gives girls from 8-14 years of
age a hands-on experience playing popular music with modern musical instruments; an
important opportunity that fewer girls are receiving due to music budget cuts in
schools all over the nation. The fun, interactive curriculum co-developed by Roland
and GSUSA aims to get girls pumped up about making music and music education.
Girl Scouts Rock! Powered by Roland is part of the latest Girl Scout leadership
journey, It's Your Story-Tell It!, which uses creative expression to help girls gain
a better understanding of themselves and their potential. During the events, parents
and troop leaders have the opportunity to participate in Better Life with Music
sessions, where they can learn about the latest research and information regarding
the benefits of music education in the lives of their children.
"This year will mark the 30th anniversary of 'Beauty and the Beat,'" said Charlotte
Caffey, referring to the Go-Go's landmark 1981 debut album while speaking at the Los
Angeles event. "As a female musician and songwriter and mother of a 16-year-old
daughter myself, I love that the Girl Scouts and Roland have partnered to bring
girls across the country access to making music."
A second successful Girl Scouts Rock! Powered by Roland event was held in Miami,
Florida, on April 30, 2011. Additional events are scheduled for Chicago, Illinois,
on May 14th and New York City, New York, on May 21st.
For more information, visit www.RolandUS.com/GirlScoutsRock.