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ckoehler

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Everything posted by ckoehler

  1. To start, instead of releasing an album, why not release a few singles first and work your way up to an album? Aside from the fact that fans are starting to shun albums, here are 4 pretty good reasons (IMHO)... 1. You Stay Relevant Assuming you are not god, and can whip out a full album every month, making your fans wait 6 months to a year (or more) between releases is an eternity these days. Especially when there is so much else going on in the lives of the music fans that we are trying to win over. By releasing singles, you stay relevant in a music market where releasing music only 1 or 2 times a year is almost the same as releasing nothing at all. 2. You Build A Loyal Fan Base Faster When you release music, you are essentially opening the up the lines of communication with your fans. The more often that you release music, the faster you and your fans are going to get to know each other. Bottom line, by releasing singles, you create a loyal fan base faster. A fan base that gets used to getting music from you on a regular basis. They begin to anticipate each release. 3. You Crush Procrastination By releasing singles you replace procrastination with the sense of purpose that is created from frequent delivery of music. You can’t sit around and wonder why your career is going nowhere because you have work to do. 4. You Get Paid More Often Get paid 8 – 12 times per year instead of just once or twice. I did this myself for a whole year and documented the process. Check out the following link to see how I did it. http://musicgoat.com/musicians-how-t...sic-more-often
  2. This works great for me when I want to boost traffic. Follow people on Twitter. 1) Make sure you have your website prominently displayed on your profile 2) Use a free service like SocialOooph (Google it) to add a few different auto welcome messages (like "Thanks for the follow, here's a new songs for all my followers [ link ] ). 3) Do one or all of the following every day. Find profiles of artists with music similar to yours and follow their followers. Search for people tweeting about artists similar to yours and follow them. Search for profiles of people who state they are fans of your genre or those bands then follow them. Chances are a percentage will follow you back and visit your website. You can follow up 100 per day safely. (just use Twitter Karma to unfollow people who do not follow you after a few days to keep your following/follower ratio down. 4) Also, use SocialOoomph or Buffer or Time.ly to auto tweet messages throughout the day contain links to your site, music offers or info that they are interested in. 5) Interact with new followers as much as possible. This works great for me when I want to boost traffic or email list subscribers. If you have and questions let me know.
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