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Someone please explain this one to me!


PurpleStrat

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Originally posted by Devi Ever

Ask the people who've purchased his previous pedals.


http://feedback.ebay.com/ws/eBayISAPI.dll?ViewFeedback&userid=kimsuzzie&iid=110073968221


My best guess... hype ...


... I mean, Mojo.


devi-



Yeah but his own designs are one thing. This is a Fuzz Face! :rolleyes:

I'm sure we could all name 100 companys that match transistors in a Fuzz Face circuit, put it in a GOOD enclosure and sell it for under $200. Even the Fulltone Fuzz Faces are under $200!

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Originally posted by vigor&kandor

then i wouldn't complain when Americans have no more jobs, because all the American made stuff is 'too expensive' while the Asian made stuff is half the price.

 

 

Are you from Flint? I think you may have keyed my car at one point.

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Lovepedal has perfected a business model whereby you augment your dealer presence with weekly builds on ebay. Price is set by reputation and what the market will bear. Which is pretty crazy in terms of price....

Plus, you need to stay of the forums and wrap yourself in a cloak of mystique, sort of reverse marketing. Sean has built a very nice business and brand name. Now he is leveraging it in a very intelligent way.

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Funny... we're not really trying to augment the income from our retailers by having daily ebay auctions... (we were selling Soda Meisers one a day on ebay, penny starting bid... they sold between $55 and $95).

We just wanted to get as many SM's out to the people of the world as possible, and offer something a little less expensive (if the auctioners saw fit) than most boutique pedal companies.

We're about to start doing it again.

I dunno, I have this idea that the more people who have the pedals, the better it'd be for business in the long run, but I guess it really depends on what kind of business you want in the long run.

My belief that to ultimately have a product that is truly popular by the masses, you have to get it out to the masses in quantity. I really think it's a pure math game as long as customer service and product quality is at a certain level.

We'll see how the equations pan out in a few years. So far they seem to be working pretty well.


... if you're into that kinda thing.

I'd rather be like DOD or Boss than Zvex, but that's just me.

devi-

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Sean's circuits are known for a number of things that are attractive to a large majority of the boutique pedal-buying market. You know that fuzzface will be touch-sensitive to pick attack and will respond to your guitar's volume. Also, it's likely going to have great tone in the traditional sense of the term. That's more than you can say for a lot of pedal companies out there. It's kinda like the expectation you have when you buy a Fulltone fuzz. That built-in expectation comes with a price.

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To be honest I thought that the lovepedal that I played sounded Ok at best and looked like crap in the fit and finish department. I would have no desire to pay top dollars for any one of his pedals.

However with that being said Lovepedal is not everyone's cup of tea so to each their own I guess.

I am glad that he is doing great making pedals
:thu:

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I got his Karl, and it's my fav fuzz, over FuzzFactory, Ram's Head, McFuzz, and a few muffs.

That said, I paid $155 for it, which works for me.

My Eternity was very nice, but not for me. Bought and sold it at $250.

He builds very good stuff, with an ear to tweeking things which I think is original. IMHO.

Now, whether you like his tweeking will be a matter of taste.

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Originally posted by Devi Ever



I'd rather be like DOD or Boss than Zvex, but that's just me.


devi-



In interesting strategy to be sure. I think your efforts at achieving brand recognition have paid off well--most pedal geeks I know have heard of Effector 13. Can't say the same for a number of other boutique shops.

As for going mass market, there are lots of fabs in China that would compete vigorously for your business. Have you ever thought abouttaking one of your top sellers and look into off-shoring the manufacturing (yeah, I know, heresy :) )? At that kind of unit cost, you would have a lot of flexibility in seeding the market.

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Originally posted by vigor&kandor

then i wouldn't complain when Americans have no more jobs, because all the American made stuff is 'too expensive' while the Asian made stuff is half the price.

 

 

ohh, its splendid isolation in reverse! not making any speakeasies or prohabition again are we yanks? haha:wave:

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Originally posted by ColorsoundKid

Sean's circuits are known for a number of things that are attractive to a large majority of the boutique pedal-buying market. You know that fuzzface will be touch-sensitive to pick attack and will respond to your guitar's volume. Also, it's likely going to have great tone in the traditional sense of the term. That's more than you can say for a lot of pedal companies out there. It's kinda like the expectation you have when you buy a Fulltone fuzz. That built-in expectation comes with a price.

 

 

 

Yeah but Fulltone is making less then half the money for a pedal you can go hear at a shop or hear clips of online. He uses that money to market and build.

 

This guy it making atleast $200 profit on that pedal that you can't play or even hear first! It's a joke!

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thats because digitech sounds like {censored}, so only noobs buy them

Really ??
Only "Noobs" ?
OK then

So what you`re saying is in order fpr a stupid pedal to sound good:
1- It has to be made in the USA or don`t buy it
2- It has to cost alot to sound good because price really matters
3- If its Digitech or whoever else making low cost ,made in the USA pedals that YOU don`t approve of, it means only "Noobs" buy them.
Right
That would be a hell of a business plan for sure
Well Good Luck With That !


:p :p
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Originally posted by dan-o-guitar

As for going mass market, there are lots of fabs in China that would compete vigorously for your business. Have you ever thought about taking one of your top sellers and look into off-shoring the manufacturing (yeah, I know, heresy
:)
)? At that kind of unit cost, you would have a lot of flexibility in seeding the market.



That's the plan. I'd have NO idea of where to begin. I talked to Jacques about it (tried to I should say), but he blew me off. Right now I'm more concerned with getting the business working smoothly and building capital. At that point I'm hoping I'll hook up with someone who knows more about the serious manufacturing side of things to get us off the ground.

I have no qualms about using foreign manufacturing (as long as the company building for us has a reputation of treating their people right, and the quality doesn't suck), but I have a feeling we'd do just as well setting something up where ever we settle down (we're considering a final move to the Netherlands in a few years or less).

Manufacturing pedals for cheap doesn't take much more than buying parts in bulk directly from the manufacturers and setting up an efficient assembly process. I think we could have all our pedals down to $75 a pop retail in a few years if we just keep hammering away like we have been.

... because I'd seriously feel better about providing some good jobs to people I can see on a day to day basis, and have more control over the process. In house is bliss. I'd like to take it as far as providing manufacturing services for other small time builders (we're kinda beginning that already with a few people), or designers who want to get their effects out there, but don't want to get sucked into manufacturing. :')

We'll see. As much as I love E13 and want it to become huge, I also have other loves (music, digital art, and video games)... and there might be a time when I let it go... but then again, I'm not one to look a gift fuzz in the input jack, and E13 IS doing amazingly well as a business.

etc. etc. blah blah blah

devi-

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I'd like to take it as far as providing manufacturing services for other small time builders (we're kinda beginning that already with a few people), or designers who want to get their effects out there, but don't want to get sucked into manufacturing. :')


Yeah I think Devi means you Dano!:thu:

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Originally posted by PurpleStrat

I'd like to take it as far as providing manufacturing services for other small time builders (we're kinda beginning that already with a few people), or designers who want to get their effects out there, but don't want to get sucked into manufacturing. :')



Yeah I think Devi means you Dano!:thu:



Ha ha. Maybe later down the road. We're not quite set up yet to put out his creations (or at least the ones I'd LIKE to be putting out). :')

devi-
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Originally posted by fred zappelin

then i wouldn't complain when Americans have no more jobs, because all the American made stuff is 'too expensive' while the Asian made stuff is half the price.
- ???? digitech makes pedals in the USA for le$$


:thu:


Digitech manufactures in China, not USA. I asked a rep once how they could claim "Made in the USA" and he said something like the protos are made here and then China afterwards.

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