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TC Group has launched TC-Now.com - an online shop offering hardware accessories, software solutions and merchandise for direct sale, as well as a brand new service providing users with the option of renting algorithms on project basis. Mads Peter Lübeck, VP of Sales and Marketing, explains: "Based on input from our customers and the obvious advantages provided by online services in general we have decided to launch TC-NOW.com as an alternative to our traditional sales channels primarily aimed at existing users."

Mads Peter continues, "If you want to add algorithms to your System 6000 multi-channel platform or update your TC product of some kind you now have the opportunity to make that happen right away. It is first of all a matter of convenience, and it is in this respect that the new service RENT AN ALGO has been introduced as well. Now you are able to rent the System 6000 algorithms, if you need one or more of them for a specific project. On top of that, we offer full 1-to-1 reduction in the price, if you should want to buy them at a later point in time."

TC-Now.com is divided into five separate sections offering individual services. Three of these sections are aimed at System 6000 users. One of them offering direct sale of platform dedicated algorithms, including the Stereo to 5.1 UnWrap algorithm, MD-3 and MD5.1 Dynamics algorithms, and the Backdrop Noise Reduction algorithm. Another offering direct sale of hardware as the SP-1 Joystick and the Masterfader. The third being the RENT AN ALGO service where existing users can rent algorithms for specific purposes. All System 6000 processors contain 300 hours of demo licenses for each additional algorithm available at the time of shipping. Beyond the demo license time, RENT AN ALGO enables you to experience a fully running algorithm for 200 hours at approximately 15% of its purchasing value.

The fourth section is aimed at existing TC Electronic users and offers all eligible software updates on TC products in general - on PCMCIA cards, whereas the last section offers direct sale of TC Electronic, TC-Helicon and Dynaudio Acoustics merchandise.

Check it out yourself at www.tc-now.com.

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