Rolands Contemporary Keyboards division is launching a CK Product Premiere tour in six major cities across the country, giving Roland CK dealers and their key salespeople a first-hand opportunity to see Rolands exciting new keyboards and digital pianos for 2000-01. Scheduled to hit the road in August 2000, the tour will stop in Orlando, Atlantic City, Chicago, Dallas, Los Angeles and Portland.
"Roland Contemporary Keyboards has a grassroots philosophy," said Tim Harris, Vice President of the CK division. "By hosting this event in six different regions of the country, we have the opportunity to stay on top of regional marketing trends and demands. This event enables us to meet with all of our dealers and their salespeople, and together we formulate ideas that contribute to our mutual success."
The entire Roland CK management team will be on hand at the events to discuss marketing efforts, software support, dealer training and educational sales opportunities. Reservations are available through local Roland district sales managers (and required for attendance).
As guests of Roland, dealers will be treated to an afternoon show, where the new products will be unveiled. A cocktail party will follow, giving guests the chance to demo the products with Roland product specialists. Afterwards, a special dealer dinner will be held in the ballroom , complete with live entertainment. Roland will then host an overnight stay and breakfast the following morning for all attendees.