M3 (Music Mix Mobile) Chooses Genelec Dsp Monitors For 2011 Grammy® Awards Show Live Broadcast

M3 (Music Mix Mobile), a New Jersey/California-based remote facilities company 

combining the talents of award-winning production professionals and state-of-

the-art audio solutions, is a collective consisting of industry veterans John

Harris, Jay Vicari, Joel Singer, Mitch Maketansky and West Coast-based partners

Bob Wartinbee and Mark Linett. On Sunday, February 13, 2011, M3 was commissioned

to capture and mix the music audio for the 53rd annual GRAMMY Awards, broadcast

live in 5.1 on CBS-TV from the Staples Center in Los Angeles. In the companys dual

Eclipse and Horizon trucks, the GRAMMY Award Show Broadcast Music Mixers John

Harris and Eric Schilling, along with M3 Engineer-in-Charge Joel Singer, were on

site to ensure the audio would be of the highest quality, and they chose Genelec

8200 Series Active DSP Monitoring Systems. Genelec DSP systems consisting of 8250A

Bi-Amplified Active DSP Monitors (in an L-C-R array) and 8240A Bi-Amplified Active

DSP Monitors (L-R rear), along with 7260A Active DSP Subwoofers, were used in M3s

Eclipse truck for the live music mix, as well as in the identical mirrored system

in the Horizon offline remix truck.

The team responsible for the audio at this years GRAMMYs again included a whos who

of broadcast audio. The broadcast music mix was handled by Harris and Schilling and

was supervised by Hank Neuberger, a prominent member of The Recording Academy

Producers & Engineers Wing. ATK/Audiotek provided the sound system with FOH

(front-of-house) Engineers Ron Reaves and Mikael Stewart.

In the days leading up to the awards ceremony and broadcast, the nights performers

rehearsed their segments live on the stage, with Schilling and Harris developing the

mixes in real-time in the Eclipse truck and then going over those performances

offline while playing them back for artist managers and the artists themselves in

the Horizon truck. Together, they prepared for the live broadcast mix, so it was

vital that both trucks had a world-class, consistent monitoring environment.

Joel Singer, Engineer-in-Charge and co-founder of M3, stated, As we added trucks to

our operation, we wanted to have a consistent monitoring environment, not only for

reference during recording and broadcast, but for the artists, producers and

managers that come into our trucks for playback. I have worked with Genelecs for

years, and everybody is very comfortable with them because theyre the high-end

industry standard. With a show like the GRAMMYs, were rehearsing and playing back

tracks for up to 15 hours a day for several days, but with the Genelecs, no one ever

experiences ear fatigue. They deliver accurate, transparent sound, providing us with

the security of knowing exactly what were hearing on the night of the broadcast.

Will Eggleston, Genelec USA Marketing Director, stated, For several years, M3s

engineers have relied on Genelec Active Monitoring systems for their GRAMMY Awards

mixing. This is Musics Biggest Night, and we are very proud that the elite in

broadcast mixing use our monitors for the elite in performing. It always sounds

excellent, and it is great that they have come to rely on Genelec for these intense

mixing situations!

The Genelec 8200 Series Bi-Amplified Active Monitors employ the companys proprietary

DSP (Digital Signal Processing), GLM (Genelec Loudspeaker Manager software) and

AutoCal (Automated Calibration software) technologies, which together create a

self-calibrating monitoring solution that both guarantees accurate audio and ensures

a steady-paced workflow. This, combined with M3s long-time use of Genelec active

monitors, made the Genelec DSP monitors an easy decision.

For more information, please visit www.genelecusa.com.

Pictured L-R: 53rd GRAMMY® Awards Broadcast Co-Music Mixer Eric Schilling and M3 Engineer-in-Charge

Joel Singer. Genelec DSP systems consisting of 8250A Bi-Amplified Active DSP Monitors and 8240A

Bi-Amplified Active DSP Monitors, along with the 7260A Active DSP Subwoofers, were used in M3’s Eclipse

truck for the live music mix, as well as in the identical mirrored system in the Horizonoffline remix truck.