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— Company opens its sixth store in 2011 with special savings and events —

— Store features on-site lessons and guitar repair services —

Westlake Village, CA (August 3, 2011) –  On Thursday, July 28, 2011, Guitar Center hit a milestone as it opened its 220th store, its newest retail location in Huntsville, Alabama. A 14,202-square-foot location, Guitar Center Huntsville also features Guitar Center Studios, an on-site lesson and rehearsal facility. The store’s opening brings to the area vast product selection, along with the unparalleled knowledge and experience of its dedicated staff. To celebrate the opening, Guitar Center hosted a Grand Opening Weekend featuring exclusive savings, gear giveaways and free events tailored to local musicians.

Located  at 5900 University Dr. NW, Suite A, Huntsville,  AL 35806, the store features well-equipped showrooms with the latest  products for the  musician, from guitars, amplifiers, percussion  instruments and  keyboards to live sound, DJ, lighting and recording  equipment. In  addition to special Grand Opening Weekend programming,  early shoppers  also enjoyed exclusive savings throughout opening weekend  with deals on  a wide selection of music instrument and professional  audio equipment,  including guitar and drum essentials.

In  addition to offering the biggest selection at the  best prices, the  store includes Guitar Center Studios, an in-house,  state-of-the-art  lesson and rehearsal facility, which will create  unrivaled  opportunities for Huntsville musicians of all ages and skill  levels.  Guitar Center Studios provides music lessons from beginner to  advanced,  featuring certified instructors providing world-class  curriculum, as  well as one-on-one Pro Tools, Logic Pro and GarageBand  courses.  Rehearsal spaces are fully equipped with the latest backline  gear, and  musicians have access to a digital recording of their  rehearsal  sessions. Guitar Center Studios is the most modern and  affordable  lesson and rehearsal facility in the city.

The  store also features GC Garage, offering on-site  guitar repair  services. Throughout opening weekend, musicians were able  to test drive  the Garage for free, with any guitar purchased at Guitar  Center  Huntsville Grand Opening night getting a free, 22-point  personalized  set-up (strings and parts not included).

Building  on their ongoing initiatives designed to  educate and inspire artists  nationwide, Guitar Center in Huntsville is  offering unique  opportunities for musicians to craft their skills,  maintain their  instruments and experience many aspects of the music  industry first  hand. Musicians interested in learning the many facets of  home  recording were invited to participate in a free workshop with  Avid, the  makers of popular recording software Pro Tools, on Friday,  July 29.  Opening weekend attendees were also able to interact with  music  business expert Chad Jeffers and Royal Crown Revue drummer Daniel  Glass  as they shared their experiences and insights during special  Guitar  Center Sessions events (with Jeffers on Saturday, July 30, and  Glass on  Sunday, July 31).  The grand opening weekend kicked off with a performance by hard rockers Lynam.

Huntsville shoppers are also able to enjoy Guitar  Center’s new multi-channel  “endless aisle,” with multiple combinations of shopping options to  conveniently choose from – not only the  Huntsville inventory, but also  the over $400 million in gear Guitar  Center has to offer nationwide.   Consumers can combine a myriad number  of in-store, online and phone  options to purchase music equipment from  anywhere, allowing for a  completely personalized and endlessly  convenient shopping experience  for every customer.

In addition to special programs at the store, each year  Guitar Center  offers nationwide programs designed to spearhead  creativity and  highlight the nation’s most promising undiscovered  talent. Huntsville  area residents will now be able to participate in  these ongoing  national events from their hometown:

•  Your Next Record gives artists a chance to  record with some of the top  recording artists in the country, including  legendary guitarist Slash, country superstar Keith Urban, and rock icon  Travis Barker.

•  Guitar Center On-Stage gives undiscovered bands the  opportunity to  compete against their peers for a chance to share a stage  with their  idols.  The most recent On-Stage competition features Jane’s  Addiction,  for more info go to http://gc.guitarcenter.com/onstage/

• Guitar Center’s Drum-Off and King of the Blues are  national  competitions that highlight local talent from across the  country,  giving them widespread exposure and the chance to win  incredible prize  packages.

Guitar  Center Huntsville is now open seven days a week. Store hours are 11  a.m. to 8 p.m. Monday through Thursday, 10 a.m. to 8  p.m. Friday, 10  a.m. to 7 p.m. Saturday, and noon to 6 p.m. Sunday.

Photo File:  GC_Huntsville.JPG

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