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Guitar Center Professional (GC Pro), the outside sales division of Guitar Center 
that focuses on the needs of professional users, is following up a banner 2010
with several expansion initiatives throughout 2011 and beyond. GC Pro now has over
70 staff members located in 42 cities nationwide, three full-time regional business
development sales managers and a strong support staff based in GC Pros Westlake
Village, California headquarters, directing the growing sales force. Acknowledging
its 10th anniversary and setting the stage for the next phase of growth, GC Pro has
opened new locations nationwide, appointed new key personnel and continues its
expansion into additional market sectors.

First, several Guitar Center stores have added GC Pro locations this year, including
San Jose, California; Tempe, Arizona; Clackamas, Oregon; Minneapolis/St. Paul,
Minnesota; Plano, Texas; Indianapolis, Indiana; and Country Club, Illinois. To
support an operation of this size, GC Pro has recently promoted several key
individuals from their GC Pro team, and they have added additional management, sales
and support staff positions. Dan Scalpone, who previously had the title of Senior
Account Manager at the GC Pro Chicago location, has been promoted to the position of
GC Pro Business Development Manager for the south-central territory, which expands
GC Pros team of full-time regional sales managers to three. Chad Evans, who has
served as Account Manager at GC Pros Nashville location, has been promoted to the
position of Senior Account Manager. Another planned new position is the addition of
another Senior Account Manager, which will be filled later this year.

In 2011, GC Pro will also continue to expand into the area of engineered/installed
sound. In order to effectively grow into this market sector, two new full-time GC
Pro engineered/installed sound individuals will be based in New York City and
Hollywood, California, respectively. These personnel will be involved in high-end
technical support  everything from setting up complex ProTools HD rigs and Custom
Apple PC builds to supervising the installation of professional sound systems. This
move provides GC Pros customers an even greater range of products and services,
helping bring to fruition their dreams of a home or commercial recording studio, the
building or updating of the A/V system in their worship facility, or the design and
commissioning of a state-of-the-art corporate boardroom.

GC Pro Director Rick Plushner stated, In 2010, we had significant grown across the
board, and we are now poised for a real breakout year in 2011. The professional
audio marketplace is evolving at a rapid pace, and GC Pro is changing and adapting
with it, effectively staying just ahead of the curve. GC Pro could not have grown to
this size without the support of our loyal customers and long-term vendor
relationships, and as we expand into new markets and tackle new market sectors, our
dedicated sales team will continue to provide our customers with the unmatched
service they have come to expect. What better way to celebrate our anniversary than
by expanding our services, for the benefit of our customers? If you think these
first 10 years have been great, just wait!


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