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Primacoustic is pleased to announce that Primacoustic was selected to help tame 
the acoustic environment in Fender's new Fender L.A. Artist Relations Showroom.

Primacoustic company president Peter Janis : “For many of us, Fender has been a
guiding light in the music, sound and recording business. Not only did Leo Fender
set the standard in amplifier technology, but the company refined the electric
guitar to such a high level that their designs are still considered the benchmark.
The simple fact that Fender understands the importance of acoustical treatment and
invested in this technology to treat their new facility is a testament to their
commitment to continuing the tradition that has made Fender what it is today.”

The new Fender L.A. Artist Relations Showroom located in Los Angeles is a large open
space with separate areas for both electric and acoustic instruments. According to
Matt Ferguson, Fender's Director of Artist Relations: “When designing Fender's first
Artist Relations showroom in Los Angeles , getting our gear to sound the best it
could sound was the goal # 1. We decided to go with Primacoustic Broadway wall
panels and Nimbus ceiling clouds for their high sound absorption capabilities, ease
of installation and professional look. Within 2 hours our team turned an overly
ambient and unmusical environment into a finely tuned inspiring venue for artists to
demo our world class instruments and amplifiers.”

Primacoustic is a market leader in high performance acoustic products. Our
ground-breaking Broadway acoustic panels also grace the studio walls of
international artists such as Tommy Lee, Nathan East, Scott Henderson, and David

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