Breedlove Debuts Atlas Guitar Series

AD25/SM (Click for a close-up)

Breedlove Guitar Co. of Oregon, well known for its high end custom guitars and mandolins provided a sneak peek of the greatly anticipated Breedlove Atlas Series guitars at the Summer NAMM show in Nashville, Tennessee.

The Breedlove Atlas Series , designed by Master Luthier and Artist Kim Breedlove, adhere to the four Breedlove design cornerstones: instruments for the eye, the ear, the hand and the heart. The Atlas series is ready to capture the hearts of the majority of serious acoustic guitarists. Breedlove has allied with Fishman Electronics, D'Addario EXP Strings, Grover Tuners, Crafter Guitar Co. and Kuffner International to produce acoustic masterpieces in affordable price ranges from $399 to $1,499.

Breedlove will continue to develop its high-end custom shop offerings such as the Breedlove Master Class Series of instruments (from $3,999 to $19,999) and the Breedlove Extraordinary Experience ($5,000 up) where clients take part in a life changing vacation and guitar building experience in the resort town of Bend, Oregon.

Owners of the Breedlove Atlas Series will be able to trade up their instruments over time for custom shop offerings and earn points toward their very own Breedlove Extraordinary Experience . "We are providing our clients with the most complete product and service offerings of any high end acoustic guitar builder in the world," says Sales Manager Steve Anderson. "These are fine guitars," says Anderson, "to be very proud of."

The Atlas series includes:

• AC25/SM - Solid top and back acoustic electric concert with cutaway. MSRP: $799
• AC25/SR - Solid top and back acoustic electric concert with cutaway. MSRP: $999
• AC25/SR Plus - Deep Concert-style acoustic/electric with cutaway, solid top and back. MSRP: $1199
• AC200/SM - Full bodied concert with solid top and laminated back/sides. MSRP: $399
• AD20/SM - Solid top and back dreadnought. MSRP: $599
• AD20/SR Plus - Dreadnought with Solid Sitka Spruce Top and solid Rosewood Back. MSRP: $999
• AD25/SM - Solid top and back dreadnought with cutaway. MSRP: $799
• AD25/SR Plus - Dreadnought, Acoustic Electric with Soft Cutaway, Solid Sitka Spruce Top, Solid Rosewood Back
• AD200/SM - Solid top, laminated Mahogany back dreadnought. MSRP: $399

Look for the Atlas Series in stores in January, 2004.