Boucher Guitars Partners with Musiquip to Enter U.S. Market

Musiquip Inc, a rapidly-growing distribution and marketing company serving the American MI market, is excited to have been appointed the first exclusive U.S. distributor for Boucher Guitars, a Canadian builder of acoustic guitars set to make its initial foray into the United States.

Founded in 2005, Boucher Guitars is the extension of a 40-plus year Boucher family history of guitar craftsmanship. The company is headed by Robin Boucher, the nephew of famed Quebec luthier Norman Boucher (the founder of Canada’s first acoustic guitar manufacturing company, Norman Guitars.)

Following Norman’s passing in 1997, a decade of research and design improvements led to the creation of Boucher Guitars. Today, the small team at the Boucher workshop just east of Quebec City continues on the tradition of hand-building acoustic guitars, using many of the same luthiery skills and techniques developed by Norman.

Boucher Guitars are high-quality instruments, entirely hand-crafted in Canada using only the best components. Tops are all Adirondack Red Spruce, harvested from the forest that surrounds the company’s workshop on the St.  Lawrence River. A wide variety of tonewoods, from the traditional (Mahogany, Indian Rosewood, etc) to the exotic (Cherry, Walnut, Escrito, Cocobolo, Brazilian Rosewood, etc), are available for backs and sides.

The company builds three series of guitars:

• Genuine      – retail prices from $2699 to $3199
• Studio      – retail prices from $3299 to $4099
• AVT      (Adirondack Vintage Top) – retail prices from $4699 to $9999

Every Boucher Guitar includes a Hiscox Cases Pro-II guitar case.

Visit Boucher Guitars online at: www.boucherguitars.com