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ATK Audiotek recently provided audio services for Super
Bowl XLV, marking the 14th straight year the company has been involved in the
country’s biggest sporting event. Once again, ATK Audiotek deployed its
custom-designed cart system with JBL VERTEC® line arrays for the Halftime Show and
Post-Game Show of the Super Bowl, held at Cowboys Stadium in Dallas, Texas on
February 6, 2011. The carts were also used for Lea Michele’s rendition of “America
the Beautiful” and Christina Aguilera’s performance of “The Star-Spangled Banner.”

This year’s Super Bowl, broadcast via FOX Sports, was the most watched in history,
viewed by an estimated 111 million people in the United States alone. The Black-Eyed
Peas starred in the Halftime Show, which also included guest appearances by
guitarist Slash and R&B singer Usher. The Post-Game Show included the Lombardi
Trophy presentation, awarded to this year’s NFL champion Green Bay Packers.

For Super Bowl XLV, ATK Audiotek deployed its custom-designed cart system, which
allows for easy setup between events, and quick transport of the VERTEC loudspeakers
on and off the field. Each of the carts included five JBL VERTEC VT4889 fullsize
line array elements, which provide an optimal combination of light weight, fidelity
and output power capability, making them ideal for ATK Audiotek’s cart system. ATK
also deployed additional VT4889 arrays that were suspended overhead to supplement
the permanently installed system at Cowboys Stadium.

“The Super Bowl is one of the most unique and challenging events we handle every
year, and our success hinges on our ability to not only provide high-quality audio,
but to set up and tear down our systems within a very stringent timeline,” said
Scott Harmala, CTO/VP Engineering, ATK Audiotek. “The VERTEC line arrays enable us
to stay on schedule while delivering that requisite level of audio performance.”

For more information on ATK Audiotek, please visit www.atkaudiotek.com

JBL\_SuperBowlXLV.jpg



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