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Apogee Electronics R&D is moving toward a new paradigm of digital
audio interconnection based upon Thunderbolt. Betty Bennett, CEO
and Co-founder of Apogee Electronics Corporation, identifies the
groundbreaking technology as “an innovative new standard of
Connectivity without Compromise”.

Director of Marketing Sean McArthur speaks to the advantages
gained by Apogee’s customers. “Simply stated, Intel’s Thunderbolt
technology on the Mac marks the end of difficult choices and the
beginning of unlimited performance,” he says. “In the near future,
Thunderbolt will take the confusion out of choosing a professional
connectivity standard for audio production.” McArthur continues,
“Too often we have seen our customers frustrated by the options:
Should I go with USB 3, FireWire 800, PCI cards and when is that
LightPeak thing coming? Now we know, as manufacturers and
customers, where we are headed.”

Apogee R&D designed architecture perfectly suited to embrace
Thunderbolt. Symphony I/O’s modular, user definable system was
the first step. AD/DA conversion modules (our primary technology)
were designed to be independent of the Symphony I/O Chassis. This
allows Apogee to address interfacing from the Chassis level
without impacting I/O module implementation.

Powered by Thunderbolt, the Symphony I/O platform is the
foundation of future digital audio production systems. Any Mac
equipped with Thunderbolt technology and paired with Symphony I/O
will deliver incredible, high-performance recording from the
Hollywood soundstage to the hotel room nightstand.

We will have more information and a timeline for Thunderbolt
implementation soon.

For more information, please visit
http://survey.apogeedigital.com/marketing/link.php?M=2565&N=57&L=3&F=T

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