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Alesis introduced the ProLinear 720 at AES, a bi-amplified two-way studio reference monitor with a 7" kevlar woofer and a 1" silk-dome tweeter, with several distinct advantages over traditional studio monitors: By integrating proprietary 28 bit DSP, the ProLinear implements the crossover entirely in the digital domain to provide a precisely controlled response.

The ProLinear 720 further leverages its digital control to enable users to set and store multiple EQ curves for individual speakers, or for every speaker in the studio. Users can adjust settings via the built-in 4 band fully parametric EO. Additionally, by using the PC interface, users can adjust and set EQ settings remotely from a "sweet spot" listening position. No other product offers this degree of control, flexibility, or total performance.

The ProLinear 720 carries a Manufacturer's Suggested Retail Price of $399 each, and is scheduled to start shipping in February 2003.

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