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Has PRS Shot Themselves In The Foot With Their SE Line?

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  • #16
    Many people who buy PRS guitars are buying them because they

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    • #17
      Many people who buy PRS guitars are buying them because they

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      • #18
        Hell no, Lou!



        Not only does the SE line provide them with a steady source of huge profits, it also introduces players to the brand. They've undoubtedly sold many more of their MIA guitars thanks to players hooked on the cheap versions wanting to upgrade to a "real" PRS at some point.



        It doesn't hurt that the SE line matches or surpasses Squier and Epiphone in almost every way. And as an added bonus, I think they help keep the brand relavent(artist sig models, for instance).
        .<p><img border="0" align="center" alt="blown away gif" src="/t5/image/serverpage/image-id/6289iEEAF33ECECD246E7/image-size/original?v=mpbl-1&amp;px=-1" title="blown away gif"></p>

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        • #19
          Hell no, Lou!



          Not only does the SE line provide them with a steady source of huge profits, it also introduces players to the brand. They've undoubtedly sold many more of their MIA guitars thanks to players hooked on the cheap versions wanting to upgrade to a "real" PRS at some point.



          It doesn't hurt that the SE line matches or surpasses Squier and Epiphone in almost every way. And as an added bonus, I think they help keep the brand relavent(artist sig models, for instance).
          .<p><img border="0" align="center" alt="blown away gif" src="/t5/image/serverpage/image-id/6289iEEAF33ECECD246E7/image-size/original?v=mpbl-1&amp;px=-1" title="blown away gif"></p>

          Comment


          • #20
            Hell no, Lou!



            Not only does the SE line provide them with a steady source of huge profits, it also introduces players to the brand. They've undoubtedly sold many more of their MIA guitars thanks to players hooked on the cheap versions wanting to upgrade to a "real" PRS at some point.



            It doesn't hurt that the SE line matches or surpasses Squier and Epiphone in almost every way. And as an added bonus, I think they help keep the brand relevant(artist sig models, for instance).
            .<p><img border="0" align="center" alt="blown away gif" src="/t5/image/serverpage/image-id/6289iEEAF33ECECD246E7/image-size/original?v=mpbl-1&amp;px=-1" title="blown away gif"></p>

            Comment


            • #21
              Hell no, Lou!



              Not only does the SE line provide them with a steady source of huge profits, it also introduces players to the brand. They've undoubtedly sold many more of their MIA guitars thanks to players hooked on the cheap versions wanting to upgrade to a "real" PRS at some point.



              It doesn't hurt that the SE line matches or surpasses Squier and Epiphone in almost every way. And as an added bonus, I think they help keep the brand relevant(artist sig models, for instance).
              .<p><img border="0" align="center" alt="blown away gif" src="/t5/image/serverpage/image-id/6289iEEAF33ECECD246E7/image-size/original?v=mpbl-1&amp;px=-1" title="blown away gif"></p>

              Comment


              • #22






                Quote Originally Posted by 67mike
                View Post

                The SE s are very surprisingly good guitars.



                My 245 hangs with anything I got in terms of QA. The pickups might be a little less than perfect, but they are better than epi or squire by a big margin, IMHO.




                The SE's in my opnion are in the same range with the Squire CV's.

                Comment


                • #23






                  Quote Originally Posted by 67mike
                  View Post

                  The SE s are very surprisingly good guitars.



                  My 245 hangs with anything I got in terms of QA. The pickups might be a little less than perfect, but they are better than epi or squire by a big margin, IMHO.




                  The SE's in my opnion are in the same range with the Squire CV's.

                  Comment


                  • #24






                    Quote Originally Posted by 67mike
                    View Post

                    The SE s are very surprisingly good guitars.



                    My 245 hangs with anything I got in terms of QA. The pickups might be a little less than perfect, but they are better than epi or squire by a big margin, IMHO.




                    The SE's in my opnion are in the same range with the Squire CV's.

                    Comment


                    • #25






                      Quote Originally Posted by 67mike
                      View Post

                      The SE s are very surprisingly good guitars.



                      My 245 hangs with anything I got in terms of QA. The pickups might be a little less than perfect, but they are better than epi or squire by a big margin, IMHO.




                      The SE's in my opnion are in the same range with the Squire CV's.

                      Comment


                      • #26
                        It's impossible to do that. What they've done is expand their market share to include budget minded (I'm not talking about the Agile/Sx/Douglas crowd here) buyer. High end buyers still pay the bills because the markups on 10 tops and artist packages are ginormous. The margins on a $600 SE One are slim by comparison, but PRS has expanded the SE line tremendously, so they are obviously making money. Steve M. (Owner of Wildwood) told me that sales of high end Gibsons, PRS's, etc. have slowed very little since the start of America's economic downfall in '08. The high end buyer is different from the rest of us.

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                        • #27
                          It's impossible to do that. What they've done is expand their market share to include budget minded (I'm not talking about the Agile/Sx/Douglas crowd here) buyer. High end buyers still pay the bills because the markups on 10 tops and artist packages are ginormous. The margins on a $600 SE One are slim by comparison, but PRS has expanded the SE line tremendously, so they are obviously making money. Steve M. (Owner of Wildwood) told me that sales of high end Gibsons, PRS's, etc. have slowed very little since the start of America's economic downfall in '08. The high end buyer is different from the rest of us.

                          Comment


                          • #28
                            When I first found my Fender JV Stratocaster in 1982 at 2/3 of the price of the US model I said "Fender is going to put themselves out of business with these" but I was wrong. I think the same thing applies with PRS and the SE line.


                            you can't control the wind but you can learn to sail

                            contentment is true wealth

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                            • #29
                              When I first found my Fender JV Stratocaster in 1982 at 2/3 of the price of the US model I said "Fender is going to put themselves out of business with these" but I was wrong. I think the same thing applies with PRS and the SE line.


                              you can't control the wind but you can learn to sail

                              contentment is true wealth

                              Comment


                              • #30
                                If I agreed with this we'd both be wrong.











                                Quote Originally Posted by sammyreynolds01
                                View Post

                                The SE's in my opnion are in the same range with the Squire CV's.




                                One MIA Fender Strat, one Gibson Les Paul, one Martin Acoustic, what more do you need?

                                http://i1099.photobucket.com/albums/...ps92b32f13.gif

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