After having always been in the "I wanna meet face to face to book" camp, I'm noticing more and more folks booking through technology. Everyone has a smartphone these days.. and it makes things quick and easy. On top of that, a lot of the more professional businesses (agents, venues, sports teams) aren't really keen on face to face meetings, they'd much rather deal with things on their time.
I'm in the process of sending out emails and press kits to book the band, both through traditional email and through Facebook. I'm sending messages to 400+ venues and potential clients... from bars and clubs to sports teams to theme parks, to agents and more, trying to make them aware of who we are and what we do.
Coming up with a subject that will make people want to open the email is proving to be difficult... but here's what I've got for the body, replacing the generic details with mine and my bands, and "Entertainment Coordinator" with the intended receipient, of course.
(NOTE: I edited my band name as I don't want this to appear in a Google search for the band name, for obvious reasons. I'm sure most of you should have no trouble finding it!)
Hello Entertainment Chairperson,
I'm writing to introduce you to one of Virginia's favorite party bands, *BANDNAME*!
If you could take a minute and check out the band's website ( www.*BANDNAME*.com ), you'll find a live video demo, audio samplers sorted by genre, a songlist, photos, past dates, and lots more to show you just what the *BANDNAME* experience is all about!
Since it's formation in January 2010, *ABBREVIATED BAND NAME* has brought it's high energy stage show to hundreds of festivals, clubs, colleges, and events, 3-6 nights a week, and has shared the bill with the likes of Kip Moore, the 10,000 Maniacs, Tracy Lawrence, and Colt Ford. Featuring genres such as pop, country, rock, top 40, dance, 80s, 70s, and much, much more, *BAND NAME* has the music to appeal to crowds of all ages and tastes.
Thank you for checking out what *ABBREVIATED BAND NAME* is all about, and we look forward to working together in the near future to create memorable events and fun times!
Going to the website takes you to the main page, where the promo video is front and center. There are obvious links at top for a songlist, audio samples sorted by genre (country, rock, top 40, dance.. all little five song montages, no more than 1:30 per montage).
Consider that some of these clients are bars or clubs (which this feels a bit formal for, but meh)... but many of them are festivals, agents, and events or places that have events (theme parks, sporting events, etc)... and those clients tend to appriciate a well worded email more than "hay can my band play ur place?". Still.. do you guys think this email will capture someone's attention enough to look at what we do?
Thanks in advance for the advice, guys, ya'll are always good for a helping hand!