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So I Gotta Say Something about the Gibson Father's Day Ad


Anderton

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Obviously Gibson isn't the only company advertising here, so I don't want to play favorites...except that the person playing the guitar is a photographer here at Gibson, and the girl is his daughter. No high-paid models, no actors, no big photo shoot, no little girl being solicited from a Hollywood agency to be told "now, look like you love your daddy."

 

I just think that's really cool.

 

Everyone who sees that picture responds. I'm going to tie it back in with my current "Beyond 11" editorial: even if people don't know the backstory, they know something very real is happening, and it resonates with them. That's the way music should be.

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