Last year, the conventional wisdom was that the Nashville Summer NAMM show would be an epic fail. But even though a lot of the “majors” weren’t there, 150 new exhibitors showed up, contributing a welcome air of freshness and vibrancy. And while other media held back, the powers-that-be at HC were crazy enough to take a gamble and send the full video team. The gamble paid off, because HC’s show coverage was considered the best in the industry.
So what’s on tap this year? We’ll find out, but if nothing else there’s a major new twist: NAMM opens it doors on Sunday to the general public, breaking years of “industry only” tradition. Great idea or potential disaster? Stay tuned.
What’s more, expect some pretty interesting products. We’re sworn to secrecy, but you’ll know what’s happening as soon as the convention opens: See our Flickr pictures from the show floor, read the tweets, check out the press releases, and watch the daily highlight videos—while we annoy people in the adjoining hotel rooms by editing product videos into the wee hours of the morning.
Welcome to the Summer NAMM 2010 coverage! Enjoy, and thank you for your continued support.
- Craig Anderton, on behalf of your Harmony Central team
